How to Leverage Big Data to Engage Customers with a Better UX

Data has become an essential resource in today’s hyper-competitive market. To effectively compete and differentiate their offerings, banks must adopt a data-driven approach to meeting their customers’ evolving demands. This, however,  is no easy task. 

In this video, you will hear from banking leaders on how their institutions are leveraging data to differentiate their products and services and to deliver compelling, customer-centric UX. The impressive roster of presenters include Mariajosé Vargas (Dock, formerly Conductor), Sebastián Valera (Mibanco), Leandro Gamboa (Grupo Monge) and José González Molina (Grupo Monge).